Estimating & bidding · Roofing
More proposals out the door at real margin.
Each lead needs an aerial measurement, squares and waste calculated, and a proposal built. The estimator turns only so many before the homeowner signs with whoever called first.
The reality
Roofing bids are a measurement problem.
Every roof needs an accurate takeoff — squares, pitch, ridge and hip linear feet, valleys, penetrations — then waste factor, underlayment, shingles, and labor priced against current numbers, packaged into a proposal the homeowner trusts. Order the measurement late or fat-finger the waste and you either lose the job or eat the overage.
The operator owns the estimate end to end. It orders the aerial measurement, pulls squares and accessory linear feet off the report, applies current material and crew pricing with the right waste factor, and produces the proposal — so more leads get a real number fast, at a margin that holds.
How the operator runs estimating & bidding
Bid RF-4419 · Takeoff
measuring- EagleView report ordered
- 28.4 squares, 6/12 pitch confirmed
- Ridge and valley LF — pulling totals
01Order the aerial takeoff
Orders the measurement report and pulls squares, pitch, and ridge, hip, and valley linear feet.
Bid RF-4419 · Pricing
pricing- Architectural shingles at 15% waste
- Synthetic underlayment and ice & water
- Tear-off and install crew labor applied
02Price material & crew
Applies waste factor, underlayment, shingles, and accessories at current cost, plus crew labor.
Bid RF-4419 · Proposal
sending- Scope and exclusions written
- Good-better-best options built
- Proposal sent for e-signature
03Build & send proposal
Produces the branded proposal with scope and good-better-best options, then sends to the homeowner.
The outcome
3× proposal volume with same estimating headcount
More bids out the door at accurate margin.
- Every lead gets a proposal fast, before a competitor calls back
- Squares and accessories pulled off the aerial, not guessed
- Waste and labor priced right, so the margin survives install
Common questions
Estimating & bidding
- What does the Estimating & bidding operator do?
- The operator owns the estimate end to end. It orders the aerial measurement, pulls squares and accessory linear feet off the report, applies current material and crew pricing with the right waste factor, and produces the proposal — so more leads get a real number fast, at a margin that holds.
- What impact does the Estimating & bidding operator have?
- 3× proposal volume with same estimating headcount. More bids out the door at accurate margin.
- How does the Estimating & bidding operator work?
- Orders the measurement report and pulls squares, pitch, and ridge, hip, and valley linear feet. Applies waste factor, underlayment, shingles, and accessories at current cost, plus crew labor. Produces the branded proposal with scope and good-better-best options, then sends to the homeowner.
More operators in Roofing
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